Save money on your marketing budget by outsourcing

Let’s chat about a not-so-hypothetical situation.

You own a personal lines insurance agency and everyone needs insurance right? As we all know, marketing is the link between a company and a consumer. Just tell people about your company, and they’ll sign up. Seems simple, right?

But once you get into the details, it becomes a whole lot more complicated than that. Marketing is both an art and a science, and doing it correctly takes the expertise and knowledge to target the right people in the right place at the right time.

Not only that, but the cost of marketing a business is rapidly rising, and business owners are struggling to keep up with the price increases.

Luckily for you, Remote Insurance Team has a team of South African-based social media, digital and SEO marketing outsourcing experts at your disposal.

7 Reasons to outsource your marketing

You might be thinking to yourself – “Thank you, but I can do my own marketing.” There are rare occasions where that is true. But in our experience, outsourcing your marketing to specialists makes sense on so many levels and has proven hugely beneficial for our clients in the past.

We’ve chosen seven of the top reasons to outsource your marketing to us:

1) It’s quicker

Building an internal marketing team can be cumbersome on both your budget and your time. You’ll need to go through the whole hiring process, and will be spending crucial time on finding the right candidates.

By outsourcing your marketing to us, you’ll get access to the industry’s top experts quicker than it would take you to internally hire an equivalent team. We have marketing experts on our books that are ready when you are, and there are no messy commitments or full-time contracts to sign. Simply tell us what you want to accomplish, and we’ll match you up with the right people to get the job done.

2) It’s cheaper

Not only is building an internal marketing team a slower process than outsourcing the work, but it is also more expensive.

For example – hiring an internal SEO expert in the USA will require you to pay an American market-equivalent salary, whilst that same expert who lives in South Africa will come at a significantly cheaper price, and you don’t need to hire them as a full-time employee. We also have US based SEO experts to advise and oversee the work and strategy.

3) We are marketing experts

Your time is valuable. And you are an expert at what you do, which is providing the best insurance options to your customers.

So why spend your days on Google or Social Media trying to find the means and mechanisms to do your own marketing, when you can outsource the marketing to experts who spend all their time working on the best marketing solutions for you?

We make sure to work with only the best in the industry, to deliver quality work for you every time.

4) We use the latest tools and tech

The latest software and technologies used in the marketing industry are both complex to understand and expensive to stay up to date with. Choosing to subscribe, download, and learn how to use these marketing technologies isn’t necessary, when you can simply outsource to professionals who already have all the skills and necessary software.

Our marketing professionals stay up to date with the correct tools to implement, track, and obtain the best marketing results for your insurance agency.

5) We understand your customers

Marketing done right is ultimately an emotional connection between the company and the customer.

We understand the mindset and persona of the online insurance shopper. Luckily, we get to see both sides of the coin – knowing what’s important for you as the business owner, and also what’s important for your customer. Bridging that gap is part of our expertise. We can help guide your marketing strategy to cater for your unique business needs and objectives.

You might just wonder how you managed to run a successful marketing campaign before outsourcing your work through us, but that’s totally normal, and happens often. 😉

6) Your employees can focus on their strengths

Allowing your employees to stick to their strengths will make your workplace a whole lot happier and more productive.

For example – if you hired someone to be in customer service, and later in their career, you ask them to upskill and learn SEO marketing so that you can start expanding your marketing reach, then it certainly will not be beneficial to your customer service rep or the company.

While it might seem logical to use existing resources to take on additional tasks such as your marketing, it is a drain on your staff who are trained to be experts in their respective fields, and not necessarily marketing.

A way to avoid this is by outsourcing your marketing function to our marketing professionals, which lets your staff do their best work in their preferred field of interest.

7) Free up your time for more important tasks

Time in the life is limited.

As the face of your business, you should be out there on the frontline, engaging with clients and partners.

We want you to be able to spend your time on the important business tasks, while we take care of your secondary insurance tasks, such as social media, digital and SEO marketing.

Outsourcing your marketing through Remote Insurance Team is simple.